Summary.... The history of packaged video sales to consumers from 1981 to 2007, along with AMR's projections of the market's future to 2016, in one comprehensive spreadsheet. Delivered as a downloadable Excel spreadsheet with 65 rows of proprietary data detailing household penetration of all video playback devices, and per-household high-definition, DVD, and historical VHS purchasing behavior. Tracks hardware penetration and disc consumption of high-definition and DVD console, movie-capable game console, PC High-Def DVD-ROM, and PC DVD-ROM households separately. Includes pricing trends, and a comparison of supplier net v. gross.