Adams Media Research is the media industry's key source of market data and financial analysis on the filmed entertainment and digital media markets. When the Wall Street Journal, the New York Times, Barron's, or Forbes need a realistic, no-hype view of developments in new media technologies, they call AMR.
Adams Media Research conducts financial and market research, publishes the monthly Hollywood Aftermarket newsletter, and provides strategic and financial consulting in the fields of motion pictures, video and digital media and entertainment. Products and services provided include: strategic planning consultations, strategic marketing initiatives, fair market appraisals, custom database searches, custom research, expert witness and other litigation support services.
Industries, technologies, and delivery platforms covered for clients include home video, the Internet, cable TV, DBS, digital television, and video games. Applications of AMR analysis and insight include business plan development, sales and production forecasts, competitive monitoring, and new revenue opportunity identification.
AMR was founded by Tom Adams in 1993 to research the impact of digital technologies on entertainment media. Among the subscribers to AMR's newsletter are the senior executives at the top companies in the fields of filmed entertainment, consumer electronics, personal computers, the Internet, microprocessors, packaged media distribution, cable and telecommunications. AMR's exclusive data, models and projections are also relied on by analysts at the top financial and investment firms.
On the strategic front, AMR has consulted to the industry's leading companies in each of the markets for filmed entertainment, video retail, telecommunications equipment, personal computers, consumer electronics, microprocessors, local and long-distance telephone and cable TV. AMR has also helped a number of programming and content start-ups with their early-stage strategic planning and strategic marketing efforts.
Mr. Adams has over 20 years experience researching and analyzing new media technologies and markets, first as editor and research director of Video Store Magazine (1984-1987), secondly as senior video and new media analyst at Paul Kagan Associates (1987-1993) and subsequently as head of AMR. Mr. Adams has provided strategic consulting and fair market valuation services to the top companies in the converging fields of media and technology and to numerous start-up ventures.
In addition, Mr. Adams has served as expert witness in numerous court cases, and is frequently tapped by media and technology companies to provide presentations on the future of media and technology markets to sales meetings, strategic planning retreats, conferences and conventions.
In 2003, AMR combined resources with UK based Screen Digest LLC to create the worldâ€™s most comprehensive video and DVD online information service.
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